The Oura Ring is available for purchase from the Oura online store and in select retail locations. Each ring includes a charging dock and power cord that can be used with any USB-compatible source, such as a laptop or power adapter. We currently do not offer the Oura Ring without charging accessories.
While some members may choose to buy secondhand, only purchases made through the Oura online store or an authorized retailer are covered by our warranty. We’re unable to guarantee the condition or performance of Oura products bought from unofficial sellers.
For bulk purchases of 20 rings or more, please submit a form through Oura for Business. For bulk orders under 20 rings, visit the Oura online store.
Purchase from the Oura Online Store
Accepted Payment Methods
Purchase from a Retailer
Payment Issues
Missing Confirmation Email
Sales Tax on Oura Purchases
More Information
New members receive one included month of Oura Membership. After this complimentary period, membership pricing is as follows:
Country | Monthly plan pricing | Annual plan pricing |
Australia | $9.99 AUD after tax | $109.99 AUD after tax |
European Union | 5.99 € after tax | 69.99 € after tax |
Canada | $7.99 CAD before tax | $89.99 CAD before tax |
Japan | ¥999 after tax | ¥10,999 after tax |
United Kingdom | £5.99 after tax | £69.99 after tax |
United States | $5.99 before tax | $69.99 before tax |
Rest of the world | $6.99 (USD) after tax | $79.99 (USD) after tax |
For a full list of countries where Oura Membership is supported, please see our Shipping FAQs. Keep in mind: Oura Membership and in-app membership features are not supported in countries that Oura does not currently ship to.
Oura Membership is tied to your Oura Account, not your physical Oura Ring. If you purchase an additional ring with an existing Oura account, you will not receive another complimentary month of Oura Membership.
If you would like to change the currency for your Oura Membership payments (e.g., from USD to CAD), you will need to cancel your membership and renew it on your next billing date in Membership Hub. You will continue to have the full Oura App experience through the end of your current billing cycle, and all of your data will be in your app once you renew.
Purchase from the Oura Online Store
When you buy an Oura Ring directly from the Oura online store, you have the option of receiving a free sizing kit as part of your purchase. If you already know your Oura Ring size, you can select it directly from the dropdown menu.
Oura Ring sizes are slightly different than standard US ring sizes, and we don't offer half sizes. Going through our sizing kit process ensures you’ll find your best possible fit, which will deliver the most accurate data and insights from your ring.
You can order up to three rings and 10 chargers in one order. For multiple-ring orders, gifting, Affirm, and expedited shipping options are not available. All rings must be shipped to the same address and will be shipped together once all sizes are confirmed. If you would like to add the Extend Protection Plan at the time of purchase, you must purchase a plan for every ring in the order.
The Oura online store offers a prepaid annual Oura Membership plan for purchase with any new Oura Ring order. For a multiple-ring order, you must select the same membership plan (annual or monthly) for all rings in that order.
You can purchase additional chargers directly from the Oura online store.
Accepted Payment Methods
Oura accepts the following payment methods:
- Any valid credit card or debit card issued by Visa, Mastercard, or American Express
- PayPal
- A valid FSA or HSA debit card (US residents only)
- Apple Pay (US payments, supported only on Safari browser)
- Google Pay (US payments, supported only on Chrome browser)
- Affirm financing (US residents only)
- Oura gift cards (US only)
Oura does not accept the following payment methods:
- Bank transfer
- Payment plan
- Third-party gift cards (e.g., through Visa, Mastercard, or another issuer)
- We currently do not support more than one payment method on the Oura online store (e.g. splitting the transaction on two different credit cards) unless you're paying with an FSA or HSA debit card.
Purchase from a Retailer
The Oura Ring can also be purchased in select retailers globally, including Amazon, Best Buy, and Elkjop. See Retail Locations for more details.
Returns, exchanges, and refunds for Oura Ring purchases from a retailer, either in-store or online, must be handled directly with the retailer.
If you decide to return your ring for a refund, make sure to cancel your membership in the Oura App settings or through the Membership Hub to avoid continued charges for your plan.
Payment Issues
If you're having difficulty completing your order, please try the following:
- Ensure that you're using an accepted credit or debit card issued by Visa, Mastercard, or American Express (we do not accept Discover cards)
- Check your payment details: Ensure that the billing address you've provided is the address associated with your credit card
- Try a different credit card
- Pay using PayPal
Missing Confirmation Emails
Oura sends emails after you complete your purchase and again after you confirm your ring size. These are sent to the email address used in your original order.
If you ordered a sizing kit, you’ll receive separate emails because the sizing kit and ring are handled as separate orders. You’ll first get an order confirmation and shipping confirmation for the sizing kit. Then, once you confirm your ring size in My Account, you’ll get another set of emails for your ring set.
If you ordered an Oura Ring without a sizing kit, you’ll just receive an order confirmation and a shipping confirmation for the ring set.
If you haven't received a confirmation email:
- Wait for a few minutes and refresh your inbox
- Check your spam folder
- Search for an order confirmation using your email's search function
If you still can't locate your confirmation email, please contact our team, and include the name, email address, and shipping address used on the original order.
You can contact our Member Care Team here.
Sales Tax on Oura Purchases
As stated in our Terms of Delivery, all import duties and taxes required for orders to Canada, the EU, the UK, or the US are reflected in your final purchase price.
Orders to all other countries may require additional duties or import fees. Please check your local government or tax commission’s website for more information on applicable, additional charges.
Also note that, depending on your location, the shipment carrier may apply additional fees such as advance payment, handling fees, or brokerage fees—all of which are outside of Oura's control. We recommend that you reach out to the local carrier office for more information on these charges.
Replacement orders should not be charged any customs duties. However, some countries may still impose fees on replacements. If you're charged with customs duties for an exchange or warranty, please pay the invoice and contact our team with receipt of your payment. We will issue a refund.
You can contact our Member Care Team here.
More Information
Finance Your Purchase with Affirm
Purchase with FSA or HSA Funds